The Historic Thayer Hotel at West Point
“It’s All Thayer”

“It’s All Thayer” was created featuring three creative rotations to address specific themes: corporate, weddings, and leisure. The integrated campaign ran on major thoroughfares throughout the tri-state area including highway billboards, placements along the Hudson River ferry crossings, digital ads on Metro North platforms, and mobile ads that were delivered in conjunction with the radius of the outdoor placements.

SERVICE INDUSTRY ADVERTISING AWARD - GOLD

DELIVERABLES
Print Ads
Digital Ads
Social Ads
OOH
Print Collateral